Your website is ready to go and you’re just itching for buyers, but where are they? First, find your niche online, then, effectively focus your time and efforts on those who are most likely to buy your art.

* Associations. If you haven’t already, join at least one art association in your medium. Associations usually have online forums and will send you emails chalked full of links and info about collectors, artists, galleries, resources, and organizations in your art community, most of which will be accessible electronically and will save you tons of time. The Artspan portals list hundreds of art associations. Check out Painting, Photography, Ceramics, or any of the 30+ art portals.

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Your art work should always be accompanied by an artist statement and resume if you are going to submit your work to a gallery. Your statement should be your defense and your voice. Your resume should be a brief collection of experiences, exposure, organizations, commissions, publications, or lectures. The importance of having both an artist statement and resume is essential for all beginning artists.

Your Artist Statement:

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Being a business takes a lot of hard work, to put it mildly. Artists generally have experience in creating beauty, but are usually less than knowledgeable about the world of business and self-employment. It pays to work hard, to avoid that horrible starving artist cliche. Who needs to starve? By spending a lot of time building a reputation and trust in clients, the business will grow all by itself. The trick is to think like a savvy businessperson, not a fine artist.

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